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AI AGENTS
AI agent that personalises marketing
The agent adapts message, channel and timing to each contact so your campaigns speak about what matters to each person.
AI agent that personalises marketing
An AI agent that personalises marketing is deployed over your current systems and flows, with human supervision and traceability. Before automating we define which task, which exceptions and what outcome is acceptable.
We work from Barcelona and Madrid and remotely across Spain, Europe, LATAM and the United States. The agent is designed for your real process, not the other way round: integrations, permissions and milestone control.
We hand over the agent, its configurations, repositories and documentation in accounts owned by your company, without lock-in and with the ability to audit or rotate credentials.
The agent adapts message, channel and timing to each contact so your campaigns speak about what matters to each person.
THE CHALLENGE
personalising marketing
Leaving personalising marketing to a person is slow and leaves room for error; automating it without governance is a risk. The sweet spot is an agent with rules, exceptions and control.
Generic messages
Mass campaigns ignore each customer's context and cut conversion.
Costly manual segmentation
Creating and keeping audience segments eats marketing time.
Hard-to-adapt content
Adapting each message to channel, language and profile demands repetitive work.
APPROACH
personalising marketing
An agent with rules, exceptions and milestone control.
Customer profiling
The agent builds a profile from behaviour, history and preference data.
Rule-based segmentation
It groups contacts by defined business and behaviour criteria.
Message variant generation
It creates content versions adapted to each segment and channel.
Review and approval
An owner validates the messages before launching the campaign.
DELIVERABLES
personalising marketing
An operational, traceable agent under your control.
Ready audience segments
Contact groups with clear criteria for each campaign.
Per-channel personalised messages
Content variants adapted to profile and language.
Sending recommendation
Proposed optimal time and channel for each segment.
Campaign results report
Conversion comparison between generic and personalised messages.
TRUST
AI applied to real processes with supervision
AI agents with human supervision, traceability and milestone control since 2008, in Barcelona and Madrid and remote. Code and documentation under your control, without lock-in.
- A clear task and success criteria before automating.
- Human supervision with milestone and exception control.
- A measurable first release before expanding scope.
- Code, configurations and documentation under your control.
FAQ
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