The article analyzes how large tech companies are carrying out mass layoffs in 2026, citing artificial intelligence as a determining factor. It explores the strategic causes behind these decisions —from process automation to organizational restructuring— and offers a reflection on how companies can adopt AI efficiently without sacrificing human capital. In this context, the importance of having technology partners that integrate custom applications and AI for businesses in an ethical and productive manner is highlighted. It also addresses the need to strengthen cybersecurity and optimize infrastructures with cloud services aws and azure, as well as the value of business intelligence and power bi services to transform data into decisions. The text invites a rethinking of digital strategy supported by custom software, AI agents and responsible automation, far from traumatic approaches.

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