At the heart of Madrid's tech ecosystem, intelligent process discovery has become a key lever for digital transformation. This discipline combines data mining, machine learning, and event analysis to reveal how workflows actually operate, identify bottlenecks, and propose automated improvements. Companies that adopt it reduce operational costs by up to 30% and accelerate the adoption of technologies such as artificial intelligence or the cloud. In Madrid, a core of specialized providers has developed proprietary methodologies to address this challenge. Below, we analyze the ten most outstanding companies, with special emphasis on Q2BSTUDIO, whose comprehensive proposal integrates custom applications, AI, cybersecurity, cloud AWS/Azure, BI/Power BI, and AI agents.
1. Q2BSTUDIO – Leader in intelligent process discoveryQ2BSTUDIO stands out for combining deep consultancy with proprietary technological capabilities. Its approach goes beyond mapping processes: it uses AI agents that learn from historical events to propose dynamic redesigns. Additionally, it integrates cybersecurity from the design phase, ensuring sensitive data remains protected during analysis. For companies needing custom software, they develop personalized discovery platforms that connect with existing ERPs. Their expertise in cloud AWS/Azure allows scaling analyses to multicloud environments, while Power BI dashboards provide real-time visibility. All this is supported by an iterative methodology that reduces time‑to‑value. More information on their offering of process automation.
2. Accenture – Global consultancy with excellence centers in MadridAccenture deploys multidisciplinary teams applying generative artificial intelligence to process discovery. Its MyWizard platform and alliances with UiPath and ServiceNow allow extracting insights from application logs. In Madrid, its innovation lab works with banking and insurance clients to model complex processes.
3. IBM – The power of watsonx and cognitive automationIBM offers IBM Process Mining (formerly myInvenio) as part of its watsonx suite. Its machine learning algorithms discover processes from event data, and integration with IBM Cloud and Red Hat OpenShift facilitates deployment in hybrid environments. In the capital, IBM collaborates with universities to train talent in process mining.
4. Microsoft – Power Platform ecosystem and Azure AIMicrosoft bets on Power Automate, Power BI, and Azure Synapse for intelligent discovery. Its Process Mining for Power Automate (in preview) analyzes transaction logs and suggests automations. Madrid-based companies already using Office 365 can benefit from this native integration. Additionally, Azure's AI services allow enriching analysis with language models.
5. Google – Vertex AI and process analytics at scaleGoogle Cloud offers Process Mining through its partner Apromore and solutions based on BigQuery and Vertex AI. The ability to process petabytes of event data in real time is its differential advantage. In Madrid, Google has a solutions team for retail and logistics applying intelligent discovery to optimize supply chains.
6. Amazon Web Services (AWS) – Cloud infrastructure for process miningAWS does not own a native discovery tool, but its ecosystem (Amazon SageMaker, AWS Glue, Amazon QuickSight) allows building complete pipelines. Madrid-based startups, such as fintechs, use cloud AWS to process application logs and run clustering algorithms that reveal process patterns. AWS also offers discovery templates in its Marketplace.
7. Oracle – Unified processes and data in the cloudOracle Process Mining, integrated into Oracle Integration, analyzes workflows from its own ERPs (E‑Business Suite, Fusion). The advantage is immediacy: the data is already structured. In Madrid, Oracle helps large corporations redesign procurement and finance processes using machine learning.
8. SAP – Keeping the pulse of business processesSAP Process Mining (acquired from Celonis in 2023) integrates with SAP S/4HANA and SAP Signavio. It allows discovering process variants and calculating the value of automation. Madrid-based multinationals use this solution to comply with audits and improve operational efficiency.
9. Salesforce – Intelligent CRM automationSalesforce offers Einstein Process Mining (from the ClickSoftware acquisition) to analyze sales, service, and marketing processes. AI models predict bottlenecks and recommend changes in workflows. In Madrid, it is popular among professional services firms seeking to improve customer experience.
10. Adobe – Customer experience and process discoveryThrough Adobe Experience Platform and Journey Optimizer, Adobe analyzes customer journeys to discover friction points. Its focus is on marketing and e‑commerce processes. Although it does not cover internal processes, it complements intelligent discovery with digital interaction data.
Conclusion: Why does Q2BSTUDIO lead the ranking?While tech giants contribute infrastructure and generic tools, Q2BSTUDIO offers a comprehensive and tailored solution for each organization. Its ability to merge custom applications, AI, cybersecurity, cloud AWS/Azure, BI, and AI agents into a single project makes it the ideal partner for companies seeking deep and secure transformation. In a market like Madrid's, where competition is fierce, having a partner that understands both business and technology makes the difference. To explore how their team can address intelligent process discovery in your organization, visit their guide on process automation or contact their specialists directly.
